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About Us

Crafted by Hand. Trusted by Generations.

The Legend of Genuine Billy Cook

Since 1953, the name Billy Cook has stood for authenticity, quality, and the rugged spirit of the American West. When you ride in a Billy Cook Saddle, you're not just saddling up — you're carrying on a legacy.

Billy Cook, a master saddle maker and lifelong cowboy, founded this brand with a simple mission: build a better saddle by hand, using the finest materials, and never cut corners. That same philosophy guides us today.

What Makes Us Genuine

More Than Just Saddles

While the saddle is where we made our name, the Genuine Billy Cook brand has expanded to include a wide range of tack, accessories, and gear — all with the same dedication to quality and cowboy tradition. Whether you’re a working rancher, a rodeo competitor, or a trail rider, we’re here to support your ride.

There’s a reason we say “Genuine Billy Cook” — it’s more than a name. Over the years, many have tried to imitate our look and reputation. But there’s only one saddle shop still building Billy Cook saddles the way Billy intended — by hand, in the USA, with the Genuine Billy Cook stamp on every piece.

Our Process: Craftsmanship Without Compromise

At Billy Cook, every saddle begins with a story — one of tradition, precision, and pride. Our process starts with hand-selected, premium-grade leather chosen for durability, texture, and beauty. From there, our skilled artisans build each saddle on a custom-designed tree, ensuring a balanced, secure fit for both horse and rider.

Each piece is hand-cut, tooled, and stitched in our Sulphur, Oklahoma shop — no shortcuts, no outsourcing. The floral tooling, seat shaping, and detailed stamping are done by craftsmen who’ve spent decades mastering their trade. Every saddle is inspected multiple times to ensure it meets the Billy Cook standard before it carries the Authentic Billy Cook stamp. It’s a process built on patience, skill, and the belief that the best things are still made by hand.

Our Promise: Ride with Confidence

When you choose a Genuine Billy Cook saddle, you’re not just buying a product — you’re investing in a legacy of quality and integrity. Our promise is simple: to deliver handcrafted saddles and tack you can trust for years to come, backed by a team that stands behind every stitch. We promise to never compromise on craftsmanship, materials, or tradition. We’re here to support every rider — from first-timers to seasoned pros — with honest service, authentic gear, and a commitment to excellence that rides with you every step of the way. Because when your name is on the line, nothing less than genuine will do.

Authentic Craftsmanship

Each saddle is handmade in Sulphur, Oklahoma by skilled artisans using time-honored techniques and premium materials — no shortcuts, no imitations.

Built for the Long Ride

From ranch work to rodeo, our saddles are designed to deliver comfort, durability, and performance through every mile of your journey.

Real Support, Real People

Need help choosing the right saddle or checking a serial number? Our team is here to give you honest answers and friendly, knowledgeable support — no bots, no runaround.